Why does some part of me believe that, with the right twist, this ad could still work today?
Month: October 2013
An ingenious way to match the concept to the medium.
The long standing black and white gender dichotomy in the American Apparel brand is just astounding. This is a brand that can even turn women’s socks into a sexual item, seriously. None of this stops swarms of hipsters the world over clinging to the brand; by all rights they are embracing the vintage irony and misogyny.
Wisconsin Department of Justice | “Every Spiral Has Its Start”
The copy here is outstanding, it creates a journey that very much fits with the core message of the campaign. As a plus, it’s always great to see an ad in this category use something other than outright shock.
Virgin mobile dares you not to blink otherwise they will change the video. http://www.youtube.com/user/virginmobileusa/blinkwashing
“Blinkwashing: like brainwashing, but for your eyes. This trippy infomercial from Virgin Mobile will scan your eyes and seamlessly switch between 25 videos every time you blink.”
Virgin are always willing to take a risk or two (just see previous post about Virgin Air) but really? As trippy and engaging as this is, does it achieve much of anything?
Virgin America Releases Choreographed Pre-Flight Safety Music Video
How on Earth does even compare to any of Air NZ’s co-branded in-flight videos?
We treated each other as objects. It brought us closer together.
John Tottenham (via nevver)
I’m Sold: Tool
Don’t get me wrong but, you’re such a tool. You hang out with tools, you work with tools. You do things that only tools do, and you’re horribly cheap to boot. There’s really no denying it. Luckily for you, it’s Fathers Day and tomorrow, and I’ve yet to grab anything.
Great range, fair prices, convenient locations. Masters Hardware.
Another random idea that, in the rights hands, could make for a rather effective campaign (for the right brand).